Ethnic GEM: Ramon Peralta, Peralta Design
“Turning Setbacks into Startups”
Ramon Peralta, Founder & Creative Director
Submitted by Ethnic Online Editorial Team
Starting a new company or launching a product or service? Ramon Peralta has been there — and his team at Peralta Design knows how to help others bring their visions to life.
After being laid off in 2008, Ramon founded Peralta Design, a full-service digital creative agency specializing in branding, web development, and rapid prototyping. Since then, the agency has helped launch and grow numerous startups, including MySneakerCloset.com, TruOptik, R4 Technologies, Facial Flex, and AcedMyInterview.com, to name just a few.
A Career Built on Creativity and Innovation
Ramon’s passion for design, technology, and entrepreneurship traces back to his BFA in Visual Arts, earned in the early 1990s. His journey through the creative industry is marked by innovation and bold ideas:
- As Associate Art Director at Cendant (now Affinion), his “out-of-the-box” thinking produced several groundbreaking campaigns that delivered lasting success.
- As Senior Art Director on the original Priceline.com launch team in 1998, Ramon helped introduce the now-iconic brand to the world — powered by those unforgettable William Shatner commercials.
- Later, as Creative Director at Walker Digital, the parent company of Priceline.com founded by inventor Jay Walker, he honed his startup expertise in a true “idea lab,” helping to incubate hundreds of new business concepts.
Leadership, Mentorship, and Giving Back
Ramon’s professional achievements are matched by his commitment to mentorship and community service. In recognition of his business success and philanthropic efforts, he was awarded an Honorary Doctorate from the University of Bridgeport. He has devoted countless hours to mentoring at-risk youth and supporting charitable causes across his community.
Peralta Design: A Creative Think-Tank for Today’s Innovators
Today, Peralta Design operates as a full-time, on-shore creative agency and think-tank with offices in Shelton, CT, and Palm Coast, FL. The firm serves clients nationwide, offering cutting-edge solutions in branding, web design, and digital strategy.
Recent highlights include:
- Developing creative assets for Warren Buffett’s Secret Millionaire Club (SMCKids.com)
- Launching the SendThanks.com app
- Branding for best-selling author Chris Jarvis (ChrisJarvis.net)
- Rebranding the SIAC sports conference
- Producing websites and videos for IdealSteel (Detroit, MI) and TheGroup (Washington, D.C.)
Through resilience, creativity, and purpose, Ramon Peralta continues to transform ideas into successful brands — proving that with passion and perseverance, any setback can spark a new beginning.